Branding & Websites

idube.com

Idube is a safari lodge in the Big 5 game areas of South Africa. Their previous logo needed simplifying as it was too detailed and did not scale well.  I created the new logo with zebra stripes as a main feature because the word ‘Idube’ is a Shangaan word meaning ‘zebra’. The colors chosen are reminiscent of the those used on the safari landrovers and also the color of the African bush. The new logo is way more scalable as has been used successfully for many years now. From there, the  branding continued onto the website, signage, merchandise, vehicle branding, etc. I used my surface design and illustration skills to create a range of Big 5, Origami zebra and kid’s t-shirts and these have had successful sales in their curio shop. I currently handle all their  digital marketing, incl. brochures, presentations, flyers etc. Clients since 2001, Idube was my first client as a freelancer and we have gone through several re-designs of their websites with changes in technology and design style. The current website version was  built on WordPress, with full installation, customization, plugin integration (Google maps, image sliders, forms etc.), HTML and CSS hand coding as needed. The last 2 version are shown below:

lumal.co.za

Upgraded version of the website I built for them a while back. Construction company needed a website to advertise their spec homes and act as a brochure for their new estates. I modernized their existing logo and then built the sites using WordPress.

Wasabi Group is a New Zealand based client, which provides services related to heat pump, refrigeration and solar panel installation. Initially we started off designing a logo for their brand new company, Wasabi Air, and over time they added Wasabi Solar, Wasabi Ice, Wasabi Service and more recently the Wasabi Group was formed as an umbrella for the others. I made sure to keep the brand consistent, by using similar shapes to create a fan (for Air), sun (for Solar), snowflake (Ice), people (Service) and then combined elements of these for Group, with an arrow pointing upwards to indicate growth. Other work for the client included branding their new building, multiple vehicles, trailer, banners, business cards and their very first website.

My client started a new part of his business and needed a logo, business cards and posters. The posters (which I illustrated and had printed at 22″ x 28′” and laminated) were needed for client demonstrations of the weight loss program. The 3-step process, which also includes laser technology, would be demonstrated to groups of about 20 people, so posters needed to be simple and easy to see. Logos needed added taglines, depending on their use.

salon-natalya.com

Logo modernization, rebranding, business cards and website build. Fully customized WordPress website, HTML and CSS hand coding as required to create unique design. Plugin intergration, content editing etc.

As well as installing and customizing this WordPress website for my author, copywriter & editor client, and handling the job from concept through to go live, I also created digital ads for the site, helped with a Mailchimp campaign and Woo-commerce store, installed various plugins, including sliders, youtube plugin, photo gallery etc. the updated banner design is included below. Site has since been changed.

Also check out Book Cover Design section for book covers I designed for her published works, which are currently available on Amazon and elsewhere.

As an aside, I highly recommend the book ‘Shadow Self” and ‘A Nuclear Family’, my favorites of her books, as well as her others, as she’s a great writer.